Fundamentals, Day 4: Identify Your Audience

Since I started this Fundamentals class, I have noticed that when I see an assignment, my first thought is, “I’ve already done this. This probably won’t be helpful. I wonder what the next assignment is?” Part of that is my ADHD, which is after all a “learning disability”, so it’s kind of my approach to learning anything. Either or both of these all or nothing attitudes, “I can’t do this. I don’t know anything and I won’t be able to.” and “I know all this already. I don’t need to learn this.” This happened with the first assignment, and I was wrong, and in writing the post, I figured out a lot of new things that I want to do that I had no idea about when I started the assignment. With the assignment about the Title and Tag Line, I was even more surprised by the end of it. I had no intention of changing the title or tag line, nor did I have any clue that I would end up with the “Impossible Things Before Breakfast”.

By now, I am trusting that the whole reason to take “Fundamentals” and start from square 1, or, as the Tarot card says, Ground Zero – the Fool Card, which is number 0 – is that whole thing in Zen philosophy about Beginners. It’s the idea of starting at the beginning again and kind of making not a circle but a spiral. So today’s assignment is about my audience. I thought I already knew everything about it, so I will answer the questions with an open mind, assuming I don’t know what I think I know and do know that there is a lot I don’t know!

  1. First, brainstorm the kind of person you hope will read your blog. What do you want to say to them?

This is challenging, as I know some of the people who read this blog, but I haven’t looked at who is following it in a long time, so I actually don’t know for sure. OK. Looking at site statistics is too confusing for me, but I looked at who has been following me lately, and it seems like a bunch of other bloggers who are following me are involved in film, including the LGBT Film Festival in Toronto. Then writers and blogs about writers, art therapy and healer blogs and comic strip/animation people. What surpises me are the film blogs. If I were to brainstorm who would look at my blog, film makers wouldn’t not have come to mind. Maybe it’s that I love writing about films? It’s also very weird for me, as I was interested in film making when I started college and wanted to study it.

So I guess the kind of people I want to see and read my blog already are doing it. Maybe some visual artists as well as film makers, writers, art therapists and other healers would be great. Some people who are very obsessed with the nature of drawing more than any other medium in visual art. Other comic strip people too. And then of course people with ADHD and other mental challenges. What do I want to say to these people. I guess, Thank you for finding me, and thank you for following my blog. I’m honored and I will go on the page of followers and make sure to follow you back. Thank you to people who don’t blog themselves and are reading this! I also want you in my audience.

One thing I could improve a lot is to be more attentive to who is looking at this blog and notice when there are new followers. That was the third assignment about the Reader and following blogs. I noticed that I follow over 500 blogs, and it seemed so overwhelming I wanted to find out how to erase the Reader contents and start over with following blogs but coulnd’t figure that out. Now I think the way to go is to look at my recent followers and older followers and look at their blogs and make sure I’m following blogs I’m into that follow me. It’s hard to use the Reader to keep up with blog posts, so I also should be more aware of subscribing to blogs where they will email me new posts, so I actually easily have the link to keep up with their blog.

So now that I’ve written about my audience, here is the rest of the assignment, which would involve a whole new post. The other thing I’m curious about is whether posting on my “new” blog much more often, especially during this class, will result in a lot more traffic to my blog, or whether other things are more effective. While looking at the stats, I saw that in March there was a big spike in views because I posted about the controversial Karen Pence Art Therapy issue and posted about it on some Facebook groups and on Facebook. It may be that when I either take on a big issue and advertise about it, or when I advertise in several places about a post, more people will check out the blog. It’s still a mystery as to who reads and checks out most of my posts regularly, although some of you I see in my emails have been regularly looking at my posts, and I thank you.

  1. Next, start your new post by clicking on the button below. Remember to include a media element (an image, a video embed, etc.) you haven’t experimented with yet.
  2. Finally, give your post a few tags, including bloggingfundamentals, and publish it.

Writing with a specific person in mind is a great way to focus your thoughts and goals. Exploring new media elements adds more tools to your storyteller’s toolbox and helps engage your readers.

I am not sure what kind of media element I have not yet experimented with, as I have already posted many of my drawings and also embeded videos, but I will try to come up with something new.

Another whole topic is Categories and Tags and the discipline it takes to always put in the Categories and Tags on every post. I once tried to go back and on every post that had “Uncategorized”, edit it and put in the categories and tags, but there were too many posts that I had been lazy on, so my other big thing with these new posts is making myself do the Categories and Tags right away!

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One thought on “Fundamentals, Day 4: Identify Your Audience

  1. Thank you for verbalizing the process. I’m in the middle of this course as well. Some of what you said has resonated with me. I like that you walked through each of the steps, it encourages me to do something similar. Have a wonderful day.

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